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| RETAIL & CONSUMER |
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Business practice in the global consumer packaged goods industry specially in emerging countries like India and China has been changing significantly in recent years. The entrenchment of category management has fundamentally changed the manufacturer/retailer dynamic. Today’s retailers are demanding more information and more market insights from their suppliers, spreading their geographical base and consistently seeking enhanced value in all business processes.
Understanding the changing needs of consumers is critical to stay ahead. For both manufacturers and retailers, success or failure often comes down to utilizing market information effectively to meet consumer needs and hence drive sales and profit. Strong private labels are putting pressure on proprietary brands. Consumer behavior is constantly changing with more disposable income and today shoppers want the convenience of longer trading hours and the emphasis is on value, convenience and variety. Brand marketing is becoming tougher. There are more products and brands than ever and supermarket shelf space is at a premium.
In this changing and dynamic environment, having the right and passionate people in your organization plays and extremely important role for the growth in business. Vision Beyond is a preferred recruitment partner for many existing and start-up businesses in retail industry and in consumer electronics, appliances, FMCG, apparel and fashion sector.
A dedicated team of consultants and researchers, backed by years of working with some of the most renowned companies in the consumer and retail sector, bring their experience to the client. |
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